Photorealism exhibition (‘East of Eden’) at Ludwig Museum Budapest highlights photorealism in paintings: an artistic trend in Eastern Europe, the US, and Western Europe in the 60s and 70s.
During the Cold War, however, the realistic depiction of photorealism had completely different political demands to meet in the polarised world of the communist East and in the capitalist West, as well as different art traditions to build on.
The everyday realism in the communist Eastern Europe was more about scarcity: people were happy to get some meat, some garments, there were long waiting lists for Trabants, and flats in newly built blocks of houses. Having more or less identical clothes, cars, flats, watching the same censored TV programmes was a default in the Eastern block. Whereas in the west of the 1960s and 70s, market competition was thriving, leading to a colourful and shopping hungry consumer society where goods needed to stand out.
The exhibition is an attempt to display the parallel phenomena of photorealism side by side, to simultaneously render snapshots of the consumer society and the economy of scarcity.
East of Eden – Photorealism: Versions of Reality
Photorealism Temp exhibition: September 14, 2011 – January 15, 2012.
Details of ‘East of Eden’ at Ludwig Museum Budapest